El Mundo DE Van Gogh - Immersive Exposition

"El Mundo de Van Gogh" is a custom-designed immersive environment that redefines the traditional gallery format by exploring the texture, color, and psychological depth of Vincent van Gogh's work.

The core creative challenge lay in deconstructing historically two-dimensional masterpieces. The production team isolated individual brushstrokes, color planes, and compositional elements, rebuilding them into vast, synchronized motion graphic assets. These assets seamlessly map across expansive walls and floors, turning physical architecture into a fluid canvas.

Built with adaptive spatial configurations to transition from its initial touring layouts in Barcelona and Santander to its custom-fitted home at Nomad Museo Inmersivo Madrid, the installation synchronizes over a thousand moving digital elements with an atmospheric original score and olfactory effects. The result is a highly deliberate, calculated sensory journey that honors the raw, physical technique of the artist's original brushwork.

Exhibition Tour Timeline